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Take heart, however, because a new generation of CFLs aims to address these concerns. And other lighting innovations are hitting the market just as President Obama ups the efficiency stakes. This summer he announced tougher standards that, in combination with a law passed in 2007, will ultimately make it a lot less expensive for Americans to light their homes and offices.
But CFLs and incandescents could both be left in the dark by LEDs, or light-emitting diodes. The leading lighting companies are racing to release traditional-bulb-shaped LEDs that last five to 10 times as long as CFLs, contain no mercury and use far less energy. These amazing new lights also come with a flashing-neon price tag: $50 for Lemnis Lighting's Pharox, which uses 6 watts of power to match the output of a 60-watt incandescent. Lemnis co-founder Warner Philips, whose great-grandfather started the lighting giant Philips Electronics, says that despite the sticker shock, demand is surging for Lemnis' LEDs. One early adopter is Google, which recently bought 25,000 bulbs from the Netherlands-based company. So far this year, Lemnis has received orders for 3 million Pharox bulbs, mostly from Europe; it will start selling them online in the U.S. on Aug. 15. Getting Americans to switch from paying 50¢ for a lightbulb to $50 won't be easy. But such shifts have happened before. Electric toothbrush, anyone?
By Jeremy Caplan Monday, Time.com . Going Green. Aug. 03, 2009
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3.21 Copyright (C) 2007 Alain Georgette / Copyright (C) 2006 Frantisek Hliva. All rights reserved." |
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